The year 2025 has become a stellar year for Indonesian cinema. Many national films have dominated the Indonesian box office. Previously, the film Jumbo successfully surpassed 10 million viewers in 2025, breaking the record for the most-watched Indonesian film. Shortly after, Agak Laen 2 managed to overtake Jumbo to become the highest-grossing Indonesian film of all time in 2026. Movie tickets were sold out, and social media was flooded with reviews and discussions about Indonesian cinema. This phenomenon shows that people do not hesitate to spend money on entertainment that provides an enjoyable experience.
For many people, especially Generation Z, watching movies serves as a way to relieve stress amidst a busy routine. Films provide instant gratification through stories that can be enjoyed right then and there. It is no wonder that buying a movie ticket is often a spontaneous, spur-of-the-moment decision. Cinema has become the fastest and easiest option to obtain instant happiness in this modern era. Fundamentally, there is no harm in enjoying entertainment. However, it is wiser to ensure that impulsive spending does not sacrifice long-term needs. Unknowingly, the habit of "frequent movie-going" can accumulate into a significant expense. A movie ticket priced around Rp 50,000 may feel small as a one-time cost, but if spent repeatedly, that value could be allocated toward future needs.
However, when we shift the discussion to financial protection, such as insurance, the response is often different. Gen Z tends to view insurance as a secondary option that is frequently overlooked. They tend to consider it with extreme caution or even delay the decision, despite recognizing the importance of long-term protection. This is not because Gen Z doesn't need insurance, but because its benefits cannot be felt immediately in daily life.
In reality, if we look closer, both watching movies and having insurance stem from a human need for peace of mind. Watching a movie brings peace of mind through enjoying the present moment, while insurance provides peace of mind when facing various possibilities in the future. The only difference lies in when those benefits are realized.
For Gen Z—who are beginning to build their lives and take on new responsibilities—finding a balance between enjoying life today and preparing for the future is becoming increasingly relevant. In this phase, financial planning is crucial. It is not just about saving money, but also about protecting oneself and loved ones when life's unexpected risks occur.
Ironically, there is a common misconception that setting aside funds for future protection requires a large initial sum. In reality, building financial protection does not have to be done in one large payment. With the right planning, financial security can be built gradually and according to one's capabilities. Through life insurance, PFI Mega Life invites the younger generation to balance their lifestyle with future readiness. Because enjoyment can still be savored without neglecting the protection you need.
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